It’s been 15 years since we’re living the year of mobile. Nonetheless something’s happening

A few nuggets coming from this Criteo survey.

mobile share criteo ecommerce

1. This is US, this is Q4 2014. 33% fucking % of online transactions are performed through mobile within the fashion/luxury industry. There’re still a few sec remaining to go mobile. You’re not? Oh shoot.

mobile share criteo online transaction

2. Yeah this is Asia, yeah they’re always kicking the digitrends. But still. 1 transaction out of 2 within the retail industry is mobile. [!!!]

Of course it doesnt tell you the share of digital within all the transactions. Yet. It’s coming.